With more and more people using the internet to plan and book travel, online user reviews have become extremely crucial for travel providers. According to studies, 85% of consumers read up to 10...
Whether it’s a family holiday, romantic getaway, solo trip, business travel or just a random unplanned trip with friends, travelers are more than happy to share the highlights of their holiday on social media....
The effect of seasonality in the tourism industry is a major marketing challenge for business owners and it can be hard to keep your head above the water once the busy holiday season ends. The...
The Travel Industry has seen a remarkable shift in the last decade or so. Whether it’s traveling for business or leisure, the modern customer prefers a seamless pre-trip, in-trip and post-trip experience across multiple...
Today is a time when customers can make their own travel arrangements online and travel agents now need to ramp up their marketing strategies if they wish to succeed. All this time, travel agents...
Everyone loves to travel. However, travel planning and booking have seen a remarkable transformation in the last decade or so. Whether it’s traveling for business or leisure, the modern customer prefers a more sybaritic...
Travelling has always been a means of growth, both personal and professional. Whether it’s business trips or leisure holiday trips, going on a vacation never had a bigger objective than rejuvenating your soul. Which...
A gazillion people using social media sites like Facebook, Twitter, Instagram etc. every day proves that social media is not a fad. With the whole world using it, why should the travel industry miss...
As simple as the name sounds, pop-culture (popular culture) tourism is one of the most diverse concepts in the contemporary tourism dictionary. The role of pop-culture in molding a destination’s image is almost like...
Introduction As a travel or hospitality business, you may have an online presence but now it is even more important to reinvent yourself and improve your customer’s experience through innovation and latest technologies. Understanding the...
