The Travel and Tourism industry is getting increasingly digital, transforming various aspects of travel, including distribution, marketing, operations, administration and planning. This transformation is compelling traditional travel businesses to make the shift from offline...
Both emerging markets and mature markets have a large number offline travel agencies which have been operating comfortably over the years. They provide personalized service, interactive buying experience, flexibility in payments like part...
Globalization coupled with the phenomenal growth of the web-based technologies has transformed the travel industry into a global marketplace. Thanks to technology, agencies that were earlier confined to operating in their local markets because...
Social media has really exploded in recent years, and is now one of the most influential marketing channels for tourism companies. Studies have shown that almost 60% travelers today rely on social media...
DMOs, or Destination Management Organizations are typically non-profit agencies or tourism authorities that oversee the marketing and promotions of specific destinations. They create and implement marketing campaigns to promote tourism their destination. DMOs work...
Travel agencies across the globe face a number of challenges that directly impact their efficiency & profitability. These range from accessing real-time inventory to generating quotations to tracking commissions and payments. In this infographic...
There is Phenomenal Growth in Online Travel Today. Online Travel Sales are expected to cross $800 billion by 2020 and will account for 60% of Bookings. It is predicted that the Travel Technology Sector...
Introduction Like we have mentioned in many of our past blog posts, travel is getting increasingly digitized in nature, with more and more people using the internet to research and book flights, hotels and...
Most travel brands nowadays track how social media marketing impacts their bottomline. And while brands are investing millions of dollars in creating content for social channels that would inspire travelers, the value of user...
We live in an increasingly digital era where securing the enormous amount of sensitive data that is generated is becoming of paramount concern, particularly in the e-commerce space. Significant financial data is involved in...
