Destination marketing has evolved considerably from magazines and flyers to a paramount level through daily scrolling. Various platforms have cantered a big journey to come to the point of catering to this business strategy....
DMOs, or Destination Management Organizations are typically non-profit agencies or tourism authorities that oversee the marketing and promotions of specific destinations. They create and implement marketing campaigns to promote tourism their destination. DMOs work...
Virtual Reality as a technology has existed for a while now, but it has evolved significantly lately and its applications in travel are only being realized now. It is touted as one of the...
Where should we go on a holiday? – is a common question for travelers, especially for the aspirational Millennials. Generally, vacation plans begin with a destination in mind which is just the start of...
As simple as the name sounds, pop-culture (popular culture) tourism is one of the most diverse concepts in the contemporary tourism dictionary. The role of pop-culture in molding a destination’s image is almost like...
