Our 10 most popular blog posts in 2015
A very happy and a prosperous New Year from the entire TravelCarma team. We hope the past year was a successful one for you. We did a little reflection on how well we managed to...
Category: Tips
Benefits of Trade Show Marketing for a Small/Mid-sized Travel Business
When you run a travel business, one of your main goals would be to build a large customer base and maximize your profitability. In order to improve your visibility to potential customers and attract them toward...
How to choose an Inventory Solution for your Travel Business
As a travel agent when you are supposed to manage your resources effectively and optimally, you often have to take decisions keeping your costs in mind and still make your business grow. One very...
How small and mid-sized travel agencies can combat large OTAs
While most small and mid-sized travel businesses face tremendous challenges from large OTAs that have built a huge customer base over the last decade or so, they can turn the game on its head...
Guide to Successful Email Marketing for the Tourism Industry
In one of our earlier posts we described the benefits of email marketing for a travel business. In this article we would like to talk about some of the ways in which they can use...
Benefits of an Online Booking System for a Tour Operator
With an Online Reservation System, tour operators can package and sell their tours online. They can combine flights, hotels, activities and transfers from any part of the world and sell them as fixed or...
10 ways in which an online travel business can minimize booking abandonment
Studies have shown that the online travel industry suffers from one of the highest shopping cart abandonment rates. According to Econsultancy, around 81% of travelers abandon their bookings online, compared to 68% in retail....
Challenges faced by Traditional Travel Agencies and how Technology can help
“Resistance to innovation drives you to extinction” is the perfect quote for the circumstances many offline travel agencies find themselves in today. Two factors that have lead to current situation of retail travel agencies...
How small to mid-sized travel agencies can increase their sales
For an offline travel agency, increasing sales and generating more revenue is not an easy job. There is a lot of competition out there, not just from large OTAs but also other offline travel...
Why you should optimize your website for mobile devices..Right now!
Imagine this scenario – You are a brick-and-mortar travel agency, having recently taken your business online to widen your reach and attract more customers. The holiday season is approaching and you are confident that with...
